After further consideration, Roger Penske has decided he does not want to buy Saturn - the car company, not the planet (which he may still one day acquire) - effectively bringing an end to the auto manufacturing brand.
General Motors will close Saturn and wind down its dealership network after a deal to sell the faltering brand to Penske Automotive Group collapsed, the automaker said Wednesday.Rest in peace, oh plastic-door and fixed price innovator. I shall remember you well, mourning the loss of any possible cross-promotional advertising with Helio Castroneves.
The breakdown of a deal that had been widely expected to close this week will force some 350 Saturn dealerships to close and could cut thousands of auto retail jobs that would have been preserved under a plan by auto magnate Roger Penske.
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